Legal & General
Legal & General Optimizes Employee Listening with Natter
Explore this customer story focused on how Legal & General optimized their employee listening with Natter
A stalwart of the FTSE 100, L&G has 12,000 employees and is the second largest institutional investment management firm in Europe.
Such prolonged stability and success requires consistent employee feedback to shape successful workplace strategy.
Historically, L&G have achieved this through a combination of traditional surveying methods and in-person focus groups.
Both activities had proven time consuming and expensive - often requiring a full-time external research consultancy to capture vital data points and insights.
A typical approach had been to dedicate several months to running employee interviews, focus groups - gradually collecting feedback piece by piece.
As L&G implemented a new Listening Strategy, they required a faster solution.
That's when they discovered Natter.
"The potential of Natter became clear from the first moment. It's a tool ahead of its time, enabling us to crowdsource the intellectual bandwidth and brain capacity of our people quickly and inform decision-making across L&G.”
Anita Acavalos, Listening & Insights Lead
These data points were instantly summarized into insight-rich reports, ready to fuel strategic decisions across the business and bring otherwise excluded employee voices into key decision-making.
L&G’s Listening Team significantly improved their time-to-insight with Natter, cutting days of work down to just hours.
Across all sessions, over 70% of participants were connected with a colleague they’d never met before, allowing them to break free from groupthink and generate novel ideas and feedback.
The value of the Natter conversations were rated at 9 / 10 on average across the range of projects. With the usefulness of the experience scoring at 8 / 10 - far exceeding the feedback L&G had received for running equivalent projects manually in the past.
“Listening to our employees is crucial for fostering a positive workplace culture, and while surveys are an important measure for us, Natter empowers our people to have the candid conversations that uncover the stories behind our employee sentiment data.”
Mark Howell, Senior Implementation Manager, Listening
“What I love about Natter is how it gives us a flexible and agile way to listen to our employees, which feels fresh and truly engaging for our people.”
Andres Garcia, Head of People Analytics & Strategic Workforce Planning
Natter’s conversational AI platform allows tens of thousands of employees to simultaneously connect, generate ideas and provide feedback in real-time video conversations. Natter’s AI instantly analyzes millions of comments, providing rich insights and recommendations that enable People Leaders to understand and empower their workforces.
Legal & General Group Plc, established in 1836, is one of the UK’s leading financial services companies and a major global investor. With over £1 trillion in assets under management, we provide life insurance, general insurance, pensions, and investment management services. Our purpose is to improve the lives of our customers, build a better society, and create long-term value for our shareholders. Legal & General operates across a range of markets, including the UK, the US, and globally. For more information, please visit www.legalandgeneral.com.
